Greta Thunberg ‘Vogue’ Scandinavia Cover Greenwashing Tweet
Vogue just started Vogue Scandinavia, and for its first issue, the publication enlisted Greta Thunberg to adorn the cover. The front page features the climate activist wearing a recycled trench coat and is pictured by Swedish duo of photographers and environmentalists Alexandrov Klum. In the issue, Greta talks about her work and also took the opportunity to call out fast fashion and the industry itself, writing: “If you buy fast fashion you are contributing to this industry and encouraging them. to develop and encourage them to continue their nefarious process.
By sharing it Vogue cover, Greta continued the conversation by calling on the fashion industry as a whole to promote a sustainable and eco-friendly image without taking any concrete change. “Many give the impression that the fashion industry is starting to take responsibility, spending fanciful sums on campaigns that advertise themselves as ‘sustainable’, ‘ethical’, ‘green’, ‘climate neutral’ or ‘fair’ “But let’s be clear: is hardly ever anything other than pure greenwash,” she tweeted, adding: “You cannot mass produce fashion or consume ‘sustainably’ like the world is shaped today. hui. This is one of the many reasons we will need a system change. “
“Not only is she a singular Scandinavian figure and a force for change, she also embodies the love of nature, the pursuit of sustainability and the unwavering fearlessness that are at the heart of our vision,” wrote the editor. Chief Martina Bonnier on Thunberg. She added that the theme of the first issue is nature, coinciding with the IPCC’s annual report on climate change.
Thunberg first came into the limelight at the age of 15, when she launched her “School Strike for Climate” campaign which quickly spread around the world and inspired students to follow. She also crossed the Atlantic Ocean to attend the United Nations Climate Action Summit, and even had beef on Twitter with former U.S. President Donald Trump after she tweeted: “Greta needs to work on her problem. anger management program, then go see a good old-fashioned movie with a friend. “
Greta finished it Vogue interview by telling the magazine that she would continue her school strike, and said: “As long as there is a need for activists, I will probably be an activist”. The issue is currently available for purchase online, along with a subscription to the new Scandinavian Vogue. For more information on sustainability, the brands that make a difference and more, follow our Highsnobiety Better Earth manual here.